Entity Mapping
We audit your brand, products and locations, then create a comprehensive entity map. This map feeds structured data, schema.org tags and knowledge-graph entries.
AEO & GEO for AI search
AEO and GEO for AI Search
Structure your content so ChatGPT, Gemini, Perplexity and Google AI Overviews name your business in their answers.
Overview
How we run aeo & geo for ai search.
AEO (Answer Engine Optimisation) and GEO (Geographic Entity Optimisation) help your business appear accurately when AI-driven search tools answer user queries. By structuring data, tagging locations and feeding reliable signals, we make sure AI assistants cite your site, products and services instead of competitors. This approach works well for businesses that rely on online discovery, have clear location relevance and own the content they want AI to reference.
It is not the right choice if you have no digital presence, unverified listings or content that cannot be structured for machines. AI answers will otherwise pull from generic sources, leaving you invisible to potential customers. Nexorra connects AEO and GEO directly to your website, CRM and payment systems, ensuring every lead and sale is traceable back to the AI query that generated it.
Our method ties AI citations to Meta Pixel, Conversions API, Google Ads conversions, GA4, TikTok Events API, server-side events and M-Pesa or card payments. The data flows into your own CRM, giving you full ownership of leads, revenue attribution and future optimisation, while we manage the technical implementation and monthly monitoring.
Included
- Question-led content
- FAQ, Organization and Product schema
- llms.txt and AI crawler access
- Entity consistency across the web
- Monitoring AI answers for your category
What we do
The work, in detail.
No vague promises. This is what our team actually does on your account.
Schema Implementation
We add Organisation and Product schema to every relevant page, including llms.txt for AI crawlers. The markup follows Google and Microsoft guidelines.
Location Tagging
We embed precise GEO coordinates, address schema and local business markup. This ensures AI tools associate queries with your exact service areas.
Data Sync
We integrate schema data with your CRM and payment gateways via server-side events. Leads and transactions are matched back to the originating AI query.
Monitoring Dashboard
We provide a live dashboard that tracks AI citations, click-throughs and conversion attribution. Alerts flag any drop in visibility or mismatched data.
Continuous Optimisation
We review AI answer performance monthly, refine markup and update entity relationships. The goal is to maintain relevance as search algorithms evolve.
Process
From audit to scale, step by step.
- 1
Audit
We perform a full AEO/GEO audit of your site, CRM and payment flows.
- 2
Mapping
We create an entity and location map aligned with your business goals.
- 3
Schema Build
We develop and test structured data, llms.txt and knowledge-graph entries.
- 4
Integration
We connect schema signals to your CRM, pixel and server-side events.
- 5
Launch
We deploy the markup and monitor AI answer placement for the first weeks.
- 6
Scale
We expand coverage to new locations and product lines based on performance data.
Every month
What you receive.
- Entity map document
- Organisation and Product schema files
- llms.txt file for AI crawlers
- Geo-tagged location markup
- Server-side event setup
- Monthly AI citation report
- Lead-to-sale attribution spreadsheet
- Performance optimisation recommendations
What you own
- Your website and its content
- Your CRM and lead data
- All pixel and conversion API configurations
- All payment and transaction records
Mistakes we fix
Where most budgets leak.
Missing structured data
Our fix: We add complete schema and llms.txt to make AI recognise your content.
Inconsistent location info
Our fix: We standardise addresses and embed precise GEO coordinates.
No attribution to payments
Our fix: We link server-side events to M-Pesa and card transactions for full traceability.
Ignoring AI answer changes
Our fix: We monitor AI outputs and adjust markup before visibility drops.
Measurement
The numbers we report.
AI Citations
Number of times AI assistants reference your site, showing visibility in answer engines.
Qualified Leads
Leads generated from AI-driven queries, indicating the channel’s effectiveness.
Attributed Sales
Sales matched to AI citations, proving revenue impact.
Cost per Lead
Spend divided by AI-generated leads, helping you assess efficiency.
Location Reach
Geographic spread of AI citations, confirming coverage of target areas.
Best suited to
Who aeo & geo for ai search works for.
- E-commerce retailers
- Service providers with physical sites
- SaaS companies targeting niche queries
- Tourism and hospitality businesses
- Franchise networks
Questions
AEO & GEO for AI search, answered.
How much does AEO & GEO cost?
The cost depends on the size of your digital footprint and the number of locations you want to optimise. After a free audit call we propose a monthly retainer that reflects the work required. We do not charge per result or per lead. The retainer covers audit, implementation, monitoring and ongoing optimisation.
When will I see results?
Initial AI citations typically appear within a few weeks of publishing structured data. Full attribution of leads and sales can take a month or two as search engines index and AI models incorporate the new signals. We provide monthly reports so you can track progress from the start.
Is there a minimum budget?
There is no fixed minimum; the budget is set according to your advertising spend and the scale of optimisation needed. We align the effort with the amount you are comfortable investing in paid media, ensuring the AI channel complements your existing campaigns.
What do you need from me?
We require access to your website CMS, CRM, pixel and conversion API settings, and any payment gateway accounts you use. You also need to share your brand guidelines, product catalogue and location details so we can build accurate schema.
Can you work with businesses outside Kenya?
Yes, we serve clients across East Africa and internationally. The same principles apply, though we adapt the location markup to local address formats and regional AI models.
How does this fit with my other marketing channels?
AEO & GEO complements paid media, SEO and social campaigns by feeding reliable data into AI answer engines. The attribution we provide links AI-driven leads back to the same CRM and reporting dashboards you use for other channels, giving you a unified view of performance.
Free audit
Get a free aeo & geo for ai search audit.
Tell us about your business. We review your current setup and reply within one working day with what we would change first.
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